Of course, all industries can attest to the importance of customer relationships. This is why Act! designed its customer relationship management (CRM) software as more of a general platform than a specialized one. Thus, it provides all businesses with the same CRM solutions. If business owners can spare the time to learn this software, they can continue to learn more about their customers and drive their revenue. Itâ¤™s a good thing that companies like Stewart Technologies can provide Act! contact management classes to show them the ropes and give them a competitive edge.One of the Act! softwareâ¤™s most notable features is its â¤˜integrated e-marketing servicesâ¤™, which allows businesses to differentiate their customers from their prospects. This allows them the ability to design appropriate marketing campaigns for each of them. For example, important information like phone numbers, emails, and meeting notes are automatically gathered and organized into one place.